{"id":5674,"date":"2017-07-26T08:00:19","date_gmt":"2017-07-26T08:00:19","guid":{"rendered":"https:\/\/venuenow.com\/blog\/?p=5674"},"modified":"2026-02-11T11:32:55","modified_gmt":"2026-02-11T01:32:55","slug":"three-ways-build-quality-sales-team","status":"publish","type":"post","link":"https:\/\/venuenow.com\/blog\/three-ways-build-quality-sales-team\/","title":{"rendered":"Three Ways To Build a Quality Sales Team"},"content":{"rendered":"\n\n\tIt’s nothing new. \u00a0We hear about it consistently: where are the sales team?
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\nThere is a skill shortage where it comes to sales in the events industry. Thanks to the fabulous movies like The Wedding Planner<\/i>, the lure of a glamourous life as an event manager planning elaborate events is typically too great for our potential sales prospects.\n

That said, there are strong, determined salespeople out there. \u00a0Although the events industry is one of the lower paid industries, finding the right sales person is not impossible. You just need to have the right offer available.\u00a0There are three parts to finding and keeping a true salesperson. Here’s how you can set your business up for success, by building a quality sales team.<\/p>\n

Set KPIs (Key Performance Indicators) and Sales Targets<\/h2>\n

When you’re writing a position description, ensure you make the expectations of the role clear from the beginning. You want to eliminate the number of unqualified leads you receive, the kind that could have been avoided if the position description went into a little more depth.<\/p>\n

It’s important from the get-go to set financial, and non financial, targets.An example could be: <\/p>\n