Coworking Space: Building a Community

Coworking spaces attract a variety of people with different backgrounds, expertise and interests. Many companies, big or small, are looking to acquire the benefits of coworking. However, in order to attract and retain customers, there are a number of factors that coworking managers must work on in order to capture their fair share of the market. Here are some of them.

Hire Community Builders

These are individuals who have remarkable people skills. They enjoy socialising, have the ability to connect with members and understand their needs. They make make communities lively and connected. People with these skills are best put into positions such as host, receptionist or operational manager. Community builders help organise events and make sure that the office is in tip-top share, ready for its members. They are your go-to people when it comes to questions about the areas, events.

Make the Space Fun

Games like ping pong and foosball are great games to have in collaborative spaces. It offers an opportunity to have fun and unwind. To top it off, why not have happy hour every Friday in the mid-afternoon? Activities that signals the official end of the work week. Try wine tasting or game night. Incorporate activities that would draw everyone in. Fun activities that bring people together.

Host Events

The easiest way to go about this is to invite guest speakers. Their names will bring outside attention to the space and the members will feel like they are getting connected to the startup community. Partnering with local businesses is also a good idea. Local restaurants are keen to get more customers so they can be tapped on for catering events. This move will also strengthen your ties with the local community. Another thing would be to organise courses (like graphic design, coding, or copywriting) that will benefit coworking members.

Community Newsletters

Whether it be through emails or blog posts, newsletters are a great way of giving members a voice. Interviews with members can provide insight to all members to the people who operate in the space. These can be conversation starters and can foster networking and collaboration of members.

Every coworking space offers something different in the way they build community.

Source: Bernice Boucher

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